About Reel Up
The platform where brands, agencies and creators work together, from brief to payment.
Reel Up is built by Cătălin Cociurca through Zeff, the digital marketing agency founded in 2020. Zeff works with brands and online stores on advertising, content and digital platforms.
We saw up close where collaboration between brands and creators breaks. Money paid upfront with no guarantee, missing contracts, files lost in messages and endless revisions. The platform puts every step in one place, from brief and contract to delivery and payout.
For large campaigns, the Reel Up team helps with creator selection and takes over quality control in managed mode.
- Built by
- Zeff
- Company
- Crenzy Creativity SRL
- VAT ID
- RO42954326
- Trade register
- J40/10365/2020
- Office
- Bucharest, Romania
- Active since
- 2020
What guides us
Trust you can see in the product
Payment stays with the platform until approval. Contracts are generated automatically. Personal data stays private.
Fair to both sides
The brand always knows what it gets. The creator is paid on time without having to ask.
Content comes first
The platform takes care of the admin. The brand and the creator can focus on the clips.
Get started on your own, in minutes
Create your account, publish the brief and see the creators who apply. You pay only after you choose. For any question, write to us and we reply by email.